Author: Bret Williams
Title: Learning Magento 2 Administration
Print Length: 344
Language: English, Francais, Italiano, Espanol, Deutsch
Format: PDF, ePub, mobi, azw, kf8, txt, ibook, Kindle
Maximize the power of Magento 2 to improve your e-commerce businessAbout This BookStrategic planning for maximizing your Magento 2 store’s operations and sales.Important guidelines and advice for optimizing your Magento 2 store.Packed with screenshots and step-by-step instructions to leverage the hundreds of Magento 2 features.Who This Book Is ForThis guide is for store owners who use Magento 2 on a daily basis to operate their online stores. Proprietors will use this guide as a reference for ensuring that they are utilizing the full power of Magento 2. Developers and solution providers will find this guide a helpful tool in identifying opportunities to help their clients navigate the complexity of Magento 2.What You Will LearnStrategies for creating multiple stores within a single Magento installation.Use of complex product types such as bundles, downloadables and virtual products.Configuring payments, shipping and taxes.Accommodating multiple languages and currencies.Installing and configuring themes.Managing content and search engine optimization.Creating promotions, up-sells and cross-sells.Leveraging the customer relationship features of Magento 2.Securing and optimizing your installation.In DetailMagento 2 has been completely re-written and re-designed to take the world’s most popular open source e-commerce platform to new heights of productivity and usability. With this overhaul comes improved opportunities to leverage the world’s most successful open source e-commerce platform for your online retail and wholesale business.The focus of this book is on operational aspects: those actions you, as a proprietor, can take to give your customers a more delightful shopping experience. In this guide, we delve into all aspects of managing a Magento 2 store, from product creation to marketing, customer management to search engine optimization. This book is not only a step-by-step course in setting up your Magento 2 website, it will be a handy reference as continue to improve and refine your online presence.